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Amazon Prime Video

Pat Cummins x Clarkson's Farm

We sent Aussie skipper Pat Cummins to Clarkson's Farm and created an international media moment for Amazon Prime Video.

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Delta Air Lines

We created the centerpiece of Delta's 100th year anniversary celebration, a video recounting their long legacy of innovation. Meant only as an internal rally cry, the piece is now displayed at the start of thousands of flights worldwide.

Victoria Bitter

Knock-Off With…

We celebrated hard working Aussies by creating an on-pack retail campaign that rewarded 30 classic nicknames. Delivered across 1m+ cases of VB nationally, and supported with retail, content, OOH, digital and social.

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Hilton

Drive to Survive

We went beyond hosting a kickoff party at one of Hilton’s iconic South Beach properties—we brought to life Hilton Honors’ promise of exclusive access.

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Nissan

My Driving Force

We shined a spotlight on community netball with Jo Weston and her mum, celebrating parents, grandparents and role models that were the driving force behind young girls.

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FightMND

We teamed up for the 10th year of Big Freeze for FightMND with an intergraded campaign that challenged Australians to let their actions speak louder than their words.

NAB

We inspired the next generation of footy stars from NAB AFL Auskick to the bigtime by delivering all PR and media activity around the NAB Mini Legends campaign.

GRAIL

Galleri Golf Classic

We reimagined the expected touchpoints at a PGA Champions Tournament with a game-changing twist, inspiring fans to discover Galleri.

Carlton Draught

The Carlton Draft

We created The Carlton Draft, the first ever draft that gave community footy clubs the chance to secure an AFL legend for their club. The integrated campaign is going into its 4th season.

Bud Light

We devised the surprise cooler / console product drop that served as the centerpiece of an integrated campaign that earned Bud Light the crown as the Official Beer of Gaming.

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Netball Australia

We rallied the Australian netball community with a brand campaign for the Suncorp Super Netball competition that gave them the confidence to say; we’re not just here if you need, We Are Here. We shaped all creative strategy for the league for 2 seasons.

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Victoria Bitter

We created a new way to reward blokes for their hard work by developing and launching a VB men’s grooming range that was made from real beer. An integrated marketing and retail campaign was driven by the WILDCARD team.

Budweiser

Budweiser Country Club

We guided Budweiser in connecting with millennial country music fans through tailored sponsorships and a traveling experiential platform that reinforced its place as the “Original Craft Brewer.”

Asahi

AFL & NRL Partnership Activation

We activated Asahi’s partnership with the AFL and NRL by delivering creative and content campaign work for a variety of their non-alcoholic brand range including; Pepsi, Gatorade, Cool Ridge and Solo.

LIV Golf

Golf But Louder

We established LIV Golf’s place in the Australian landscape of major sporting events by leading all PR and Media for the launch of the event in Adelaide and all future events. Also drive PR and Media for the LIV Golf team Ripper GC.

Mercedes-Benz

Mercedes-Benz EV Launch

We launched the Mercedes-EQ brand of electric vehicles by trading the dealership for a brand experience center, creating unique test drive engagements and inviting current owners to an exclusive Alicia Keys concert.

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NAB

Team Nab AFL Auskick

We reinvented the NAB AFL Auskick marketing campaign by creating TEAM NAB AUSKICK, the third team in town at the AFL Grand Final. The ultimate experience for Auskickers. We drove the concept, broadcast integration, design, PR & media for the campaign.

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Victoria Bitter

Victoria Bitter X Melbourne Fashion Festival

We put Victoria Bitter on the catwalk at Melbourne Fashion Festival by collaborating with high-end fashion designers Strateas Carlucci to create a range of clothing to help hard working Aussies to knock-off in style.

Mercedes-Benz

Mercedes-Benz: The Table

We designed a culinary series that invited multicultural trailblazers to sit at The Table while giving Mercedes-Benz a platform to share its narrative of inclusivity and forward-thinking innovation.

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Lifeblood

Michael Klim X Lifeblood

We created a PR & Media focussed campaign with Michael Klim that inspired Australians to donate plasma to save the lives of other Australians in need. The campaign saw 12,463 people donate plasma for the first time, a huge increate on client expectations.

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Supercars

We created the ‘Unforgettable’ brand campaign for Supercars Australia and drove all marketing activity for the sport for 3 seasons. Promoting every race on the calendar with a TVC, radio and design campaign that was rolled out nationally to attract fans to the sport.

Cetaphil

We inspired the next generation of powerful women to ‘Face The World’ with Cetaphil. Developing a campaign with 7 of Australia’s biggest female athletes and delivering a national TVC, OOH and digital campaign. Leading a global production process to capture content.

AFL Play

Auskick & Superkick

We developed the refreshed brand campaigns for the AFL’s Auskick and Superkick participation products. Designing and launching a refreshed brand style guide, brand positioning and rolling out a mass of marketing assets during the footy season.

PUMA

Puma Footy Social

We drove all creative and content output for the @PumaFooty social accounts and activated all Puma sponsored teams and athletes via creative content and production. We shaped the Puma Footy Australia tone of voice, style guide and content strategy; producing hundreds of pieces of content.

Cricket Australia

The Summer Of Cricket

We have developed the Cricket Australia fan engagement strategy that has connected the sport of cricket to its fans for a number of years. Developing a range of activation ideas for men’s and women’s international cricket and promoted the seasons via PR and media.

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Sportsbet

Blue Diamond Stakes Day

We created a PR stunt for Sportsbet and the MRC that saw us build a full-sized basketball court at Caulfield Race Course with NBA Legends Scottie Pippen and Horace Grant. Achieved huge PR and media coverage for the activity.

Cadel Evans

Cadel Evans Great Ocean Road Race

We drew hundreds of thousands of participants and spectators to the Cadel Evans Great Ocean Road Race by driving PR, media operations, social media and content strategy for the event and Visit Victoria.

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